posted by Outsiders in Television at 05:40 PM on 2009.10.27
Microsoft has yanked its sponsorship from Fox's upcoming Seth MacFarlane comedy/variety special over content concerns.
The program included MacFarlane and Alex Borstein -- the voice of "Family Guy" matriarch Lois -- pitching Windows 7.
Such material was apparently a bit much for Microsoft.
"We initially chose to participate in the Seth and Alex variety show based on the audience composition and creative humor of 'Family Guy,' but after reviewing an early version of the variety show, it became clear that the content was not a fit with the Windows brand," said a Microsoft spokeswoman. "We continue to have a good partnership with Fox, Seth MacFarlane and Alex Borstein and are working with them in other areas. We continue to believe in the value of brand integrations and partnerships between brands, media companies and talent."
Microsoft sent MacFarlane and Fox several notes expressing their concern over the show's content but ultimately decided just to drop out.
Fox still plans to air "Family Guy Presents: Seth and Alex's Almost Live Comedy Show" on Nov. 8, but with another, yet-to-be-named, sponsor.
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Microsoft has yanked its sponsorship from Fox's upcoming Seth MacFarlane comedy/variety special over content concerns.
