DreamWorks Animation Plans To Reinvent Voltron, He-Man & Much More
Reported by Outsiders - 2013.10.11
While attending MIPCOM 2013 in Cannes for a Q&A, Jeffrey Katzenberg made the announcement about DreamWorks Animation having ambitious plans to reinvent Voltron, He-Man, Rocky & Bullwinkle and the dozens of other newly acquired Classic Media characters. The studio wants to reinvent just about all of them for TV and/or the bigscreen.
(Katzenberg talks about the Classic Media plans in video above, starting at 28:55)
"It’s not, ‘What are we going to do with those 6,100 episodes we have’ … although we’ll get value out of those … the real opportunity is to take every one of those franchises and reinvent them. And that’s what we will set out to do." Katzenberg firmly believes that short-form content is the future of entertainment distribution — as long as it’s quality content.