'Doctor Who: The Day Of The Doctor' Sets Fathom Cinema Events Record
Reported by Outsiders - 09:32 PM 2013.11.26
On Monday, November 25, BBC AMERICA and NCM Fathom Events presented the Doctor Who 50th Anniversary celebration, Doctor Who: The Day of The Doctor in RealD(TM)3D in over 660 select movie theaters across the country. The record setting one-night unaudited theatrical event grosses are estimated to be approximately $4.77 million, according to Rentrak. More than 320,000 tickets were sold, making this Fathom's most successful one-night event ever.
Doctor Who: The Day of The Doctor had the highest per location average revenue Monday night with an estimated $7,155 per location. Overall Doctor Who: The Day of The Doctor was No. 2 at the box office on Monday night.
"It's incredible that Doctor Who has made history once again, setting record numbers across the board on BBC AMERICA, in social media, and now in theaters. It's a testament to the fans and their dedication for Doctor Who. We wanted to fulfill the fans desire to be part of the global celebration and they rewarded BBC AMERICA and NCM Fathom Events with their enthusiasm and support," said Soumya Sriraman, EVP Home Entertainment and Licensing, BBC Worldwide North America.
"Doctor Who fans have proven their loyalty and devotion to this series, making it the most successful sci-fi series ever and now the biggest Fathom, one-night event, ever," said Shelly Maxwell, executive vice president of Fathom Events. "In association with BBC AMERICA, we are thrilled to have given fans the opportunity to watch the Doctor in a whole new way - in 3D on the big screen."
Fathom Events experienced record-breaking numbers with the Doctor Who 50th Anniversary event including pre-sales of 175,000+ tickets and the biggest surge of web traffic in FathomEvents.com history.